NEW YORK, N.Y. – Working in Support of Education (W!se) is pleased to announce the winning slogan for its 2018 Financial Literacy Social Media Contest:

“Life, Liberty, Pursuit of No Debt.”

Samantha Conti, Sean Reilly and Colton Ritter, students from Mountain Range High School in Westminster, Colorado, created the winning slogan, and they will share the $1,000 prize. Their teacher, Hilary Wimmer, who represented these students, will receive a separate $500 prize.

The winning slogan was selected by a panel of expert judges who used a rubric developed by W!se to review and score all the slogans submitted. The slogan will be featured on a W!se T-Shirt and will be offered through W!se’s online store.

The Contest invited students from high schools across the U.S. to 1) create an original, creative slogan to inspire people of all ages to improve their knowledge of personal finance and 2) submit an accompanying video explaining why everyone needs to be or should be financially literate.

The top videos were shared widely during Financial Literacy Month in April to help build awareness about the critical need for financial education across the United States.

“We were very impressed by the entries we received from across the nation,” said W!se President & CEO Phyllis Frankfort Perillo. “These students and educators deserve a heart-felt round of applause for so creatively championing financial education.”

The Contest was made possible through an award W!se received from the Financial Services Roundtable (FSR) Foundation.

About the Financial Services Roundtable (FSR) Foundation

The FSR Foundation is associated with the Financial Services Roundtable (FSR), a trade association that represents the CEOs and senior executives of the nation’s largest financial services companies.  Together, FSR companies give away more than $1 Billion each year to support charitable and community causes.

About the W!se Financial Literacy Certification Program

The Financial Literacy Certification program is an innovative and high impact initiative in financial education designed to help high school students graduate financially literate. Participating schools teach a course on personal finance and then administer W!se’s nationally standardized Financial Literacy Certification Test. To support instruction, W!se provides professional development, a curriculum aligned to national and state standards and other value added teaching tools. A hallmark program feature is the W!se CFL™. Students who pass the Certification Test become Certified Financially Literate (CFL™). The program, now in 48 states, is rapidly growing and has become integral to personal finance instruction in thousands of classrooms. It is supported by leading U.S. institutions including the Allstate Foundation, Wells Fargo Foundation, Voya Foundation, Valley National Bank, Capital One, Santander Bank, Investors Foundation, Synchrony Financial, New York City Council, The Malone Family Foundation, the Financial Services Roundtable (FSR) Foundation and The Raymond J. and Mary C. Reisert Foundation.

About W!se

Working in Support of Education (W!se) is a leading educational nonprofit based in New York City with a mission to improve the lives of young people and at-risk adults through programs in 48 states that develop financial literacy and readiness for college and careers.

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